Black Friday Sale 2025

Black Friday has become one of the biggest retail sale days in New Zealand. Inspired by sales events which originated in the United States, PB Tech was one of the first retailers in New Zealand to run a Black Friday sale and now many Kiwi retailers now run sales events around this time of year.

At PB Tech our Black Friday format has differed from year to year and it's now common for PB to run Black Friday promotions across multiple days. Generally speaking, Black Friday is one day and many retailers stick to this format. Cyber Monday is another popular sale period which is the following Monday. 

28th Nov 2025, is the official day in the US, which is a Friday of course! Lots of shops here in NZ also run some kind of discount sale on or around this day. Keep your eyes peeled on the PB Tech website and our emails, sometimes we like to go a little early, or a little late ;)

Surprisingly, Black Friday has become more popular in New Zealand! Since 2019, more people search for "black friday sale" vs "boxing day sale", according to Google Trends at least.

If the deals are good, then as early as possible before stores open. In the past at PB Tech, customers have queued up many hours before the sale started!

This year, it's the same as the USA: November 29th, 2024. That's the 'official' day. But keep an eye peeled for sales a bit earlier or later than this ;)

Here's a quick list of upcoming and past Black Friday dates: