LG B5 77" 4K OLED Smart TV

alpha 8 AI Processor Gen 2 - Step up to outstanding TV performance

Discover superb colour and brightness, with enhanced contrast and sharpness. Underpinned by the alpha 8 AI Processor Gen 2, powerful 4K upscaling works scene-by-scene to reveal incredible detail and definition.*

*Image quality dependent on source material.

Slim Design - Elegance in simplicity

The epitome of sleek elegance. A minimalist design with narrow bezels helps bring discreet style to your space and keep you fully immersed in the brilliance on screen.

Sound bar pictured not included (sold separately).

AI Picture Pro

Bring scenes to life, brilliantly
Make each scene a masterpiece. AI Super Upscaling and OLED Dynamic Tone Mapping work together to analyse each frame and enhance resolution, brightness, depth, and clarity.*

*Image quality dependent on source material. AI Picture Pro may not work with copyright-protected content services.

Perfect Black - Revealing detail in the darkness
Unveil mesmerising depth, detail and contrast. With no backlight to dull their brilliance, LG OLED's self-lit pixels allow black levels to maintain their rich appearance, for stunning images in almost any lighting conditions.

Accurate Colour - See the full picture, with full-on colour
Enjoy vibrant, accurate colours with verified 100% Colour Volume* for enhanced colour reproduction.

*Colour volume testing is capable of producing results greater than 100%. 100% Colour Volume independently tested in accordance with Intertek Test Specification to the DCI-P3 colour space with D65 white point.

AI Sound Pro

Stunning 9.1.2-channel surround sound

Al Clear Sound - Hear it crisp and clear
Enjoy an exceptional TV audio experience with upgraded sound clarity from AI- powered tone correction.*

*Must be activated through the Sound Mode menu.

Dynamic Sound Booster - Extra power for your sound
Amp up your experience. Dynamic Sound Booster enhances and refines TV sound so you can enjoy dynamic, impressive audio.

Breathtaking home cinema

Dolby Vision & FILMMAKER MODE™ Ambient Light
Experience cinema as the director intended. By optimising images to surrounding light levels and disabling motion smoothing and sharpness settings, FILMMAKER MODE™ Ambient Light helps preserve the director's vision. Combined with ultra-vivid images from Dolby Vision*, movies can appear true to their original form.

*Dolby Vision High Dynamic Range content required.

Dolby Atmos
Feel like you're in the centre of all the action, with lifelike surround sound that moves all around you.*

*Dolby Vision High Dynamic Range content required.

webOS 25, personalised to you

AI Voice ID with My Profile - Sync your TV to your voice
Get personalised recommendations, just by asking. AI Voice ID recognises the unique signature of each voice to curate tailored viewing for everyone at home. Just press the remote's AI Button to get started.*

*Depending on language, voice clarity and available content or source material, voice commands may not always deliver or respond to the requested command.

AI Picture Wizard - See it, just the way you like it
Customise your viewing experience, the easy way. Choose your favourite images from the TV's selection and AI Picture Wizard will analyse your preferences to create your ideal sharpness, contrast, and colour settings.

AI Sound Wizard - Hear it, just the way you love it
Enjoy sound, tailored just for you. Choose the audio you like from a selection of sound clips on your TV and let AI Sound Wizard create a customised profile tuned to your preferences.

AI Search - Find what you want, fast
Stop searching and start talking. Ask your TV what to watch and AI voice-activated intelligence can customise suggestions to your taste. Just press the AI Button on the remote to get started.*

*Depending on language, voice clarity and available content or source material, voice commands may not always deliver or respond to the requested command.

AI Magic Remote - Take charge with an intelligent remote
Access and command your TV's smart assistant using the remote's voice controls and new AI Button. The point-and-scroll function helps make content searches fast and fun, while handy hotkeys provide shortcuts to your favourite streaming apps.*

*Internal connection required. Depending on language, voice clarity and available content or source material, voice commands may not always deliver or respond to the requested command.

AI Chatbot - Turn convenience up a notch
Get smart assistance from the built-in AI Chatbot and quick-to-access menus that let you control your TV's settings easily. Activate the AI Button on your remote to begin, then ask away.*

*Internal connection required. Depending on language, voice clarity and available content or source material, voice commands may not always deliver or respond to the requested command.

webOS Re:New Program - Keep pace with the latest updates

Stay up to date with handy features and technologies, with webOS upgrades over 5 years.*

*The webOS Re:New Program supports upgrades over five years. Customers receive 5 versions of webOS including the version installed at purchase. Features are subject to change and some feature, application and service updates may vary by model.

Advanced Gameplay - Set your sights on victory

Get your game on, with minimal lag and motion blur. A blazingly fast 0.1ms response time, 120Hz VRR, NVIDIA G-Sync and AMD FreeSync Premium come together to create clear, smooth pictures.*

*Ultra High Speed cable, compatible content and Game console or PC Graphics card required for HFR gaming at 40Hz-120hz. G-Sync features require a compatible GPU.

LG TV and LG Sound Bar work as one, for exhilarating soundscapes

WOW Orchestra - Dive into immersive sound
A winning combination. WOW Orchestra uses the speakers in your LG TV and compatible LG Sound Bar* at the same time to create impactful sound. Hear crisp, clear dialogue that appears to come directly from the characters on screen.

*LG Sound bar sold separately.

WOW Interface - Convenient onscreen sound control
Can't find your LG Sound Bar remote? With WOW Interface, you can access and operate your compatible LG Sound Bar settings and modes from your LG TV screen.*

*LG Sound bar sold separately.